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Mobile and the Space Between Public and Private Alerts

Last week RallyEngine was pleased to attend the first annual National Public Alerting Summit in Edmonton. Organized by CATAAlliance, nearly 100 Canadian and International thought leaders converged to discuss the latest developments in emergency alerting. Collaboration and the sharing of best practices are of course vital to achieving success in such a critical and often complex field.

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Why You Don’t Need a Mass, Social, or Command Centre Alerting System

It’s generally recognized these days that there are better, more efficient, and more targeted ways to alert and inform dispersed people (colleagues, employees, executives, volunteers, partners, etc.) than with mass email blasts, manual call-trees, or public blog posts. Messages, particularly regarding sensitive or crisis situations, can and should be sent privately, smartly, and to only those to which they’re relevant. …

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Crisis notification systems of comic superheroes

In times of despair, crisis notifications systems must be faster than a speeding bullet, stronger than a locomotive, and able to avoid all common day cellular obstructions. With millions of lives at stake, the most iconic superheroes were all summoned by their designated crisis notifications systems. Once the beacon was sent, the superheroes knew that every passing moment represented lives …

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A lesson in herding cats during a storm

A few adages come to mind. Expect the unexpected. Practice what you preach. Drink your own kool-aid. We failed at all three. Our company, RallyEngine, founded last fall, has quietly been developing a powerful and streamlined app-based internal communications tool. It can instantly locate team members and provide critical information to widespread or hard-to-reach people and teams in real-time via …

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The 5 essentials of crisis management

Being prepared for an emergency situation is vital for the survival of any business. Successful business owners understand that your response to a given circumstance can be what determines your success or failure. Proper management of an emergency situation involves the implementation of a pre-arranged crisis management plan. Having a plan of action available before a crisis takes place can …

Crisis communications: What are your key messages?

Baseball is described (by the unimpressed) as some guys hitting a ball and running around a diamond. The difference between that description and the infinite nuances of actual game play sums up the difference between knowing what to do in a crisis and doing it. Holding statements should have given your Crisis Communications team time to regroup, assess, and deploy. …

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It’s time to modernize the call-tree and mobilize crisis communications

The Boston Marathon bombing and subsequent massive manhunt was a stark reminder of how quickly tragic events can unfold and how widespread the damage and disruption can be. Disasters – both natural and manmade – refocus priorities and highlight the systems that governments, companies, organizations, and families have in place to manage them. And like Sandy or Newtown or West, …

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The pros and cons of Twitter as a disaster alert tool

The difference between an emergency and a catastrophic disaster is communication. Getting the right responders on the scene and mobilizing relief effort requires immediate and simultaneous communication to a wide range of people. Now, for the first time in history, a communications channel has opened up that combines the most effective elements of emergency dispatch, broadcast TV, ham radio, and …